Behind The Foodie
A behind the scenes look, into the stories of the content creators that make up our vibrant community.
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Foodie and Food Industry Health Expert Dishes on Nutrition
Barbara Ruhs, MS, RDN
January 28, 2025
Get to know Barb Ruhs, the MarketRD
Welcome to the One Bite Foodie Community! We’re thrilled to have you here. Could you start by telling us a bit about yourself and your journey as a food reviewer or influencer?
Hello and thank you. I’m grateful for the opportunity to share a bit about my story as an influencer. I am a registered dietitian and food (and eating) is my passion. I discovered the benefits of nutrition at a very young age while competing as a tennis player. As a lifelong athlete, my experience with eating specific foods for performance led me to pursue an undergraduate and masters degrees’ in nutrition.
So, how did your journey into food and beverage really start? What drew you to explore and share your experiences in this delicious world?
After running a private practice nutrition counseling business and working in public health & academia, I decided to pursue a career path working in the food industry because I felt that I could have a greater impact on improving the food environment by learning more about it - how it works and perhaps consider ways on how I could have a positive impact.
We can’t wait to see the awesome content you’ll be sharing! Could you share a bit about the kind of content you typically create and what makes it special to you?
Over the past 15 years, I’ve worked for (and with) grocery retailers/supermarkets, multiple fresh produce brands, seafood companies, and many other food-related organizations in educating consumers about the specific nutritional benefits of various foods.
As a dietitian, I develop nutrition & health related content that aims to help consumer make healthier, more informed choices.
For your audience, what do you think makes you or your content stand out in the sea of creators? What do you bring to the table that’s distinctly yours?
As a credentialed health professional (Registered Dietitian) with unique expertise working in the food industry, I understand the motivations on both sides. Most brands and supermarkets want to increase sales & profitability. My goal is always focused on how to help brands/retailers accomplish their goals while also helping target audience(s) achieve their personalized health goals.
Thanks so much for taking the time to share your insights with us. Do you have any final thoughts or advice for our readers before you go?
My advice to readers seeking credible nutrition and health content is to look for credentialed experts - Registered Dietitians (R.D.)! They have specific training that equips them to provide food, nutrition and health advice.
Great words of wisdom! Thanks for taking the time to sit with us today.
Thank you very much for this opportunity!
While everyone, especially influencers, love to talk about food — when it comes to nutrition and health advice, leave it to the experts (Registered Dietitian/Nutritionists) RD or RDN are the same credentials.
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